Accra, Ghana. Building in public.
You bring the bottleneck, I bring the build. I run Signcom Africa in Accra, and I ship the same tools I sell: live products, running campaigns, automations that hold up under real money.
Websites, apps, campaigns, and an automation that runs without me.
01 / About
I run Signcom Africa, an indoor digital out-of-home network in Accra. Screens in the places people already stand still: pharmacies, salons, restaurants, retail floors. We sell that attention to brands. That business is why I learned to build.
The screens were only half the job. Quoting, GRA tax, proposals, ad creative, chasing every lead: all of it sat with me. Now it sits in software I built myself, and every item below is live, recorded or published.
Next, the same pattern for other businesses in Ghana and Nigeria. Find the repetitive work, build the thing that removes it, ship it.
02 / My AI stack
03 / Proof of work
Every claim below has a live link, a video or a screenshot behind it. Open anything. Nothing here is a case study written after the fact.
Signcom Africa website
Shows an advertiser exactly where their ad will play in Accra. Interactive city map, zone switchers, real venue and audience data behind every screen.
Signcom CRM
Turns a phone enquiry into a priced, tax-correct proposal without a spreadsheet. Rate card, GRA tax logic and an AI assistant that drafts the reply.
Runs locally on the business machine, so the walkthrough video is the proof rather than a public link.
MamaCare Companion
A paper register records who came. It cannot record who did not. This shows a clinic which mothers have fallen off the WHO antenatal schedule, ranked by priority, with a call one tap away. The mother needs no app.
The landing page is public. Sign in is invitation only, because it holds real clinic data.
The only mobile build
Tells a woman her exact foundation shade from one photo. Reads undertone, depth and texture, places her on a sixteen step scale, names the match: F12 Walnut, warm undertone, medium coverage. Shows the step lighter and the step deeper, then fills a basket. About a minute.
Platform: Mobile web app, runs on iOS and Android in the browser
In a shop, a customer holds the bottle against her jaw and knows in three seconds. Online she gets a grid of circles, so she guesses. The brand wants that counter moment back, on a phone, without a chatbot and without another quiz.
Aurel is my answer to it. Built on my own initiative, and it fits any brand's shade range.
Foundation is the hardest thing in beauty to sell online. The one thing that settles the decision, holding the shade against your skin, is the one thing a website cannot do. So the customer guesses. Wrong guesses come back as returns, and returned foundation cannot be resold.
Complexion brands selling direct. Pharmacy and supermarket beauty aisles. Distributors carrying several shade ranges. Salons and makeup artists sizing a client before anyone spends money. Anyone whose customer has to guess a shade from a screen.
Campaign work made with generative tools, produced end to end by one person. Each clip is embedded here and plays in place, muted, with controls.
Live campaign, published
Three Reels for a Ghanaian rice brand, each aimed at a different buying moment. No crew, no studio, no shoot day. All three are live on the brand's account and play right here.
Role: Concept, script, presenter and scene generation, prompting, edit and delivery.
The weekend mealFor the family cooking their favourite rice dish at the weekend.
The professional who stopped cookingSpeaks to the corporate woman who has fallen out of the habit.
The pack on the shelfPuts the 1kg pack and the dishes it makes in front of the buyer.
The three pension ads are one set on a single insight, aimed at three different people: the employer who signs off the scheme, the employee whose salary is leaving, and the employer again on ground he understands, health cover. The fourth is the Masim still. Click any image for full size.
Role: Concept, copy, art direction and generation.
Highest value build
An advertiser fills in a form. AI qualifies the lead, a code node applies the rate card and the GRA levies, AI drafts the reply. The record lands in a Google Sheet, a Gmail draft waits for me to send, and the enquirer sees their recommendation on screen. Eight steps, live in n8n.
Turns a raw enquiry into a tax-accurate, ready-to-send quote in under a minute, with no manual pricing.
The rule that makes it safe to run: the model never touches the arithmetic. AI qualifies and writes. The rate card and the GRA levies, NHIL 2.5%, GETFund 2.5%, VAT 15%, each on the net base, run in a code node. A quote wrong in tone I can fix. A quote wrong on tax costs money.
04 / My POD
We are a pod of builders who turned AI from a talking point into shipped work. In one week we went from ideas to live websites, working apps, and automations that run without us. We build for the businesses around us, in Africa and beyond, and we are only getting started.
Group web app
The app the pod built together. Add what it does for the person using it.
My contribution: To be added
"5 Things Our Pod Does With Claude", presented at the end of the bootcamp. Drawn from real work: tax-ready quotations, a CRM with no developer, one voice across channels, a rebuilt deck, and the time it said no when that mattered.
Anything else the pod shipped together.
05 / Certification
Fellowship and capstone completed for the AI Accelerator Bootcamp. Assessed on generative AI, app and website deployment, AI agents and automation, and Claude for business intelligence. Every one of those is demonstrated in the work above.
06 / Work with me
Most of this work starts the same way: something in your business takes too long, costs too much, or quietly loses you sales. Send me that, and I will tell you what I would build, what it costs and how long it takes, before you commit to anything.
For founders who have been quoted three months and a five figure budget. You get the thing working on your own domain, in days, not a design file and an invoice.
For teams retyping the same things into three systems. Quotes, follow-ups, records and reports run themselves, correctly, while you sleep. Mine turns an enquiry into a priced quote in under a minute.
For brands who need to post weekly but cannot shoot weekly. Campaign-ready spots and product stills in days, with no crew, no studio and no shoot budget.
For brands who want to reach shoppers at the point of decision. Your ad on screens in the pharmacies, salons and retail floors where your customers already stand still.
Usually replies within a working day
Bring the bottleneck. You leave the call knowing what I would build, what it costs and how long it takes. No pitch deck, no retainer talk. Pick 15, 30 or 60 minutes at 08:00, 11:00, 14:00 or 17:00 Accra time. Three calls a day, first come.
Pick a day Accra time
Pick a time
Add it to Google CalendarOpens WhatsApp with your slot written in. I confirm from there.
Not ready for a call. Tell me what is slowing the business down and I will come back with what I would build, what it costs and how long it takes.
Opens WhatsApp with your brief written out. Nothing is stored on this site.
or reach me directly